Catherine Zerba
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Catherine Zerba
617.688.6024
fax 866-633-3390
catherinezerba@masiello.com




Selling Your Home 

 


In today's competitive real estate market allow me to be your real estate service advisor and advocate to accomplish your real estate selling goals and objectives.  As a full-time results driven REALTOR® who strives for a commitment to excellence, I am committed to marketing and, more importantly,  selling your property.  I acknowledge with high regard and utmost respect that you have entrusted what is perhaps your largest financial investment with me.  

I provide my clients with the technical expertise needed in today's competitive real estate market to differentiate your property from the competition and manage your real estate transaction from start-to-a successful finish.   Effective at communicating, marketing, negotiating and selling real estate for clients, my diligent work ethic, reliability and integrity will hopefully guarantee your satisfaction.

I utilize a 5 Step Marketing/Listing process in preparing your home to sell to Provide You with a Selling Advantage!

1. Initial Meet & Greet (1 hour)
· View Home
· Understand your objectives and expectations

· Provide Introduction of My Services & Credentials
· Provide overview of BH&G Real Estate, The Masiello Group
· Familiarize you with recent Sold Comparable Properties & Discuss Market Conditions
· Provide Sellers Disclosure for your completion

2. Market Analysis Presentation/Discussion (2 hours)
- Review current, pending and sold comparables
· Discuss Market Value of Home
· Discuss Items that increase Value vs. Marketability


3. Listing Paperwork & Create Marketing Plan (1-2 hours)
· Complete Listing Agreement, Disclosures, etc.
· Create Marketing Plan inclusive of Selling Features  

4. Marketing/Staging (2 -5 hours)
· Room-by-room marketing plan (Positive impressions about property, Areas for potential improvement, Definition of any rooms usage/marketability suggestions)
· Staging suggestions, Accredited Staging Professional and BFA Interior Design expertise


5. List/Market Your Home for Sale!
· Showings, Offers & Get your property SOLD!

As you should be selective about which REALTOR® you hire to sell your home, I too am selective about which clients I represent. I value a successful performance record and I invest up-front staging and marketing expenses into getting your property marketed and sold. Since REALTORS®  essentially work on a consignment basis, I evaluate which "inventory" I believe is marketable and limit my inventory so that I meet my clients goals and expectations for selling their property, while providing superior service.  If I list/market your home for sale, I expect to sell it! 


Catherine Zerba - Listing/Selling Scope of Services

Standard Services;
· Provide Comparative Market Analysis
·
List Property in NH MLS & MA MLS with room dimensions, photos, remarks
·
Provide Listing packages to prospective Buyers including;
     -
Tax card 
    -
Deed and Covenants, if any
     -
Tax Map
     -
Sellers Property Disclosure, Tax Bill & Utilities information
     -
Specials Features List 
· Market your home on NH MLS
·
Market your home on MA MLS($324 value)
· Market your home on www.masiello.com
· Market your home on www.bhgrealestate.com and 750 other websites
· Provide prompt and candid showing feedback
·
Provide technical skill and knowledge to be your advocate in negotiating the P&S (pre-qualify Buyer, assess risks, etc)
· Provide Deliverable Schedule per P&S
·
Attend Home Inspection
·
Provide technical skill, knowledge & expertise in negotiating Home Inspection items
·
Attend Appraisal
·
Track Bank Commitment Letter date
·
Obtain HUD prior to closing
·
Attend walk-thru
· Attend closing


Additional Services I;
·
Market your home as a Showcase Home™ on Realtor.com®($239 value)
· Market your home on a rotational basis as a Featured Home™ on Realtor.com®($350 value)
· Provide
Monthly Market Updates & Performance Reviews – written report and oral communication with Seller

Additional Services II;
· Provide a FREE Staging consultation ($250 to $500 value,  based on SF)*
· Provide Virtual Tour ($75 to $300 value)*
· Provide accompanied showings*

* Restrictions apply.

I believe in a collaborative real estate business partnership that fosters keeping my clients apprised and knowledgeable throughout the real estate transaction so that you can make educated and informed decisions. I make myself available to my clients by phone, e-mail and text and all correspondence is returned promptly as well as held in strict confidence.

As your real estate service advisor, I am committed to bringing value, strategic objectivity and a positive experience to your real estate needs. I possess effective interpersonal and organizational skills and have a proven track record of customer service and satisfaction


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